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8 hype lessons from Marvel’s Avengers: Doomsday campaign
The first official Avengers: Doomsday trailer hit 503 million views in 24 hours, while premium-format ticket presales reached $16.5 million on day one — five months before the film even opens. Marvel's massive budget certainly helped.…
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A Content Strategy That’s Effective Has All These Things
There are a few things that your content strategy should have in order to be effective. This article covers all of them.…
What is Content Marketing? Making Content Work For You
What is content marketing? You have to focus on your audience like a DJ. I revisit the definition in an in-depth way.…
48 SEO Techniques That Still Work Today
SEO can feel brutal when you’re doing the right things and the results still come in slow—impressions creep up, clicks don’t follow,…
Becoming a Magician: How to Do Online Marketing Moving Forward
Virtually everyone has a smartphone. Ad blockers are reducing the effects of outbound tactics. Hence, businesses must learn how to do online…
Social Media Trends (Definitive Trends to Watch)
In this article, I want to spell out a few of the more prevalent trends that will affect social media marketing this…
Keyword Intent: Understanding Searcher Intent For SEO
The following scenario is all too common and in fact, it happened to me. You start your very first website, learn about…
