Growth Blog
Business strategy, market signals, and growth tactics — updated daily.
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Today’s signal
Canada unhappy with latest U.S. tariff offer as August 19 deadline nears
Canadian exporters have less than a week to prepare for a new 50% U.S. tariff on nearly US$20 billion in Canadian goods. And the latest offer from Washington hasn't closed the gap. U.S. negotiators presented Canada…
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Fresh perspectives to help you grow your business.
Reflective Leadership: Lead With Clarity, Judgment, and Impact
Leaders spend most days moving fast: making decisions, handling conflict, answering questions, solving problems, and keeping teams aligned. Speed matters, but speed…
Direct Digital Marketing: Reach the Right Customer at the Right Time
Broad marketing is easy to ignore. Direct digital marketing works differently: it uses customer data, consent, and timing to send relevant messages…
Microsoft 365 Prices Go Up July 1 — Here’s What You Can Do About It
Microsoft 365 prices are going up on July 1, 2026. That alone is worth attention. But the bigger decision for many small…
10 Things Failure Teaches You That Success Never Will
Most people treat failure like a verdict. It feels uncomfortable, public, and final. But failure is often less like a stop sign…
The 12 Customer Types Every Business Sees (Most Only Know How to Sell to 3)
Not every customer needs the same message, offer, timing, or level of support. Some are ready to buy now. Some need proof.…
AI Search Isn’t a Trend Anymore — It’s How People Find You Now
If you still think AI search is something early adopters use for fun, the market has moved without you. People are asking…
