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8 hype lessons from Marvel’s Avengers: Doomsday campaign
The first official Avengers: Doomsday trailer hit 503 million views in 24 hours, while premium-format ticket presales reached $16.5 million on day one — five months before the film even opens. Marvel's massive budget certainly helped.…
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Two Things High Traffic Websites Have in Common
The following are the top 10 high traffic websites in Canada according to Similarweb. Google.com Youtube.com Facebook.com Reddit.com ChatGPT.com Amazon.ca Instagram.com Bing.com…
What is Crawl Budget and How Do You Optimize It?
Crawl budget is the total number of web pages a search engine will crawl per day on any given website. Mismanaging a…
Super Bowl Viewership and Ad Costs: What the Numbers Show
It’s easy to look at one down year and assume a major event is losing relevance. That was the temptation after the…
Customer Attraction is Easier Than You Think with the Right Foundation
No one likes looking for customers consistently but it’s a necessary part of doing business. Sometimes you have to find customers and…
Here’s How to Influence Brand Searches to Improve SEO Results
Branding is the difference between being a commodity and a company people care about. Especially, when doing business in an already crowded…
The SEO Basics Most Business Owners Learn Too Late
Search engine optimization, usually called SEO, is the work of helping search engines understand your website and helping the right people find…
