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Business strategy, market signals, and growth tactics — updated daily.
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Today’s signal
HubSpot restores Outlook email and calendar connections after Microsoft outage
HubSpot’s Outlook inbox and calendar connections are operational again after a Microsoft 365 outage. The company marked its incident resolved on November 13, 2026. Partial disruption affected three regions HubSpot’s incident notice described partial unavailability in…
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How Much Does SEO Cost?
If you do a Google search for "SEO cost per month," you'd find that the majority of publications give the same answer…
SaaS marketing: strategy, trends, and benchmarks for software companies
SaaS marketing used to be easier to explain: publish helpful content, run paid ads, offer a free trial, nurture leads, and wait…
How to Improve Sales and Profits With SEO
SEO doesn't improve sales just because a page ranks. It improves sales when a buyer with a real need lands on a…
How to Create a Social Media Training Program for Your Business
As business owners, we’re always looking for ways to improve revenues and one option is to have a strong social media presence.…
Why Online Businesses Fail And What You Can Do About It
Have you ever wondered why so many businesses fail? According to many sources on the topic, 90 percent of online startups fail…
8 Ways Social Media Customer Care Builds Trust and Sales
Social media customer care used to feel like an extra. Today, it’s one of the places customers expect help. Customers ask product…
