How To Save Time On SEO Proposals & Reduce Client Ghosting

how to save time on SEO proposals

Ever had a potential customer request an SEO proposal before ever getting on a call? SEO Proposals take time to create, but they are a critical sales asset because a well-written one can bolster credibility if used correctly. Unfortunately, new SEO professionals often work harder than necessary on their proposals. That’s why many complain about … Read more

Keyword Optimization Is Not Black and White

keyword optimization

When optimizing websites, many SEO novices make the mistake of assuming everything is absolute. However, nothing is ever absolute with SEO. We have to consider all the variables and make sound decisions, especially with keyword optimization. We must consider why every single term or word is necessary to include in a copy. The Over-Reliance On … Read more

Two Things High Traffic Websites Have in Common

The following are the top 10 high traffic websites in Canada according to Alexa. New websites often struggle to build traffic but most wouldn’t have to if they understood how freshness impacts SEO outcomes. While all the major search engines (Google, Bing, Yahoo, and Baidu) … Read more

Getting Your Business Online: What is SEO and How it Works

Search engine optimization (SEO) is the process of optimizing domains or websites for search engines. SEO experts build authority to domain names and strategically use keywords on web page content to increase ranking positions on search engine results pages (SERPs). This article is meant as an introduction to the essentials of doing business online. You’ll … Read more