What Is User Retention and How to Measure and Improve It
Imagine you’ve spent countless hours and resources developing an app or service that you’re sure will take the market by storm. Then, the launch day arrives, and users flock to …
Imagine you’ve spent countless hours and resources developing an app or service that you’re sure will take the market by storm. Then, the launch day arrives, and users flock to …
Have you ever dreamed of seeing your name or brand featured on Wikipedia? Whether you’re looking to boost your online presence or a business aiming to solidify your digital footprint, …
Have you ever wondered how to make your social media content more engaging? One powerful tool you can use is Facebook Reels. These short, captivating videos can significantly boost your …
In the competitive B2B market, mastering sales funnels is crucial for survival and success. This article explores how to create and improve a B2B sales funnel that attracts leads and …
Balancing Maker Time and Manager Time is crucial for productivity and success in the fast-paced business world. Maker Time involves uninterrupted blocks of time for focused, high-concentration tasks, while Manager …
In the battle for attention, content marketing is one of the most powerful weapons. In fact, 50% of marketers have plans to increase their investment in content marketing, according to …
Marketing drives business success. Understanding the evolution of marketing can help us appreciate current trends and anticipate future shifts. So today, let’s take a brief look through the history of …
Today, establishing a strong brand association is essential. Brand association is the mental links that consumers make between a brand and certain qualities, emotions, or experiences. It plays a critical …
In the ever-evolving business world, it is easy to get caught up in buzzwords and jargon. Two terms frequently tossed around are “social media marketing” and “digital marketing.” But what …
If you search online for ‘how to grow an online business’ or something similar, you’ll find an avalanche of tactics, making it hard to determine what actually works. It can …
It’s easy to confuse content marketing with digital marketing because although they overlap, they are distinct in their approach and objectives. Today, we will go over content marketing vs digital …
Because why spend time figuring it out yourself?… I’ve compiled some of the best blogging tips to take your blog from zero to hero. Attracting and retaining interest is challenging …
Using the word “also” too frequently can make writing feel repetitious. It’s like painting with only one color; the result may be okay, but it’ll lack depth and vibrancy. Sprinkling …
When crafting a narrative, illustrating your points with clear examples can be the bridge between confusion and understanding. It’s the “show, don’t tell” of effective communication. However, repeatedly saying “for …
Understanding the LinkedIn algorithm can be a secret weapon. This understanding can drastically increase your visibility and engagement, whether you’re a job seeker, content creator, or business. So, how does …
Can you tell someone what your business does in a brief yet compelling manner? And would that description pique the interest of the potential customer? Doing these well is crucial, …
Is your content falling flat, failing to impact the audience how you want? Or maybe you want some ideas to help you generate better content. Whatever the goal, these writing …
Content marketing benefits are becoming increasingly apparent to businesses. Content marketing attracts customers by driving traffic to your website (or business) and is one of the most practical and effective …
AI writing assistants are growing in popularity and capabilities fast. Today it’s crucial for writers, marketers, freelancers, and entrepreneurs to use these tools to boost productivity because there’s so much …
Generative AI became a widely-used technology with the emergence of ChatGPT3 last year. Today ChatGPT has over 100 million users, prompting many companies to integrate generative AI to remain competitive. So …
Good content creation takes time. That’s why most people find it challenging, especially with many things competing for peoples’ attention today. So you’re not alone if you want to know …
What is content marketing? You have to focus on your audience like a DJ. I revisit the definition in an in-depth way. As a digital marketer, I understand the important …
Let’s jump right into these content marketing statistics, shall we? Content marketing has both lower up-front costs and deeper long-term benefits than paid search (source: Kapost – in collaboration with …
Many marketers in the B2B sector are shifting their focus from outbound marketing (a traditional form of marketing) to inbound marketing. While both techniques are effective, inbound marketing offers greater …
Tim Brown, from Snap Agency, submitted this entry. The author’s views are entirely his or her own and may not reflect the views of Tech Help Canada. Here are 10 …
As many more people search the Internet for information, good content remains a hot topic for many content marketing professionals. Great website content writers are in high demand as content …
Marketing has become more about inspiring your customers with content, rather than boring them with ads. But you know, it wasn’t always like this. There was a time when businesses …