Influencer Marketing Statistics That May Surprise You
This article is from a guest author. The views expressed are there own and may not reflect the views of Tech Help Canada. Nowadays, it seems like everyone is dabbling …
Marketing
6 Avenues for Marketing Your Business Online Amid COVID-19
Essential businesses remain open and more companies join them as regulations ease up. For example, all provinces in Canada have eased COVID-19 restrictions to allow curbside pickup for some retailers. …
Email Etiquette Tips for Making a Great Impression
Lots of professionals understand how to use email properly, but few always use proper email etiquette. That is due to the sheer volume of messages we receive and respond to …
The Basic Steps For SEO: How We Help You Rank Higher
We approach SEO differently with every project. Here are the basic steps for SEO we typically follow when starting a campaign, though not all of them are necessary for every …
Boost Your Email Marketing ROI with These Nuggets
For many organizations, boosting email marketing ROI is among their top focus. Email enables direct and near-immediate communication between prospects and businesses. This is why it’s still the most effective …
Super Bowl Viewership Drops but Ad Prices Increase
The super bowl is losing viewers but ad prices aren’t changing. As an inbound marketer, I like knowing what’s happening with all marketing channels, not just the online ones. The …
Here’s How to Influence Brand Searches to Improve SEO Results
Branding is the difference between being a commodity and a company people care about. Especially, when doing business in an already crowded marketplace. In that situation, being recognized as a …
Mind-Blowing Internet Statistics
The modern world is ramping up technology use. New innovations are incorporating the Internet into our daily lives, making more of the world connected. The following Internet statistics illustrate the …
A Content Strategy That’s Effective Has All These Things
There are a few things that your content strategy should have in order to be effective. This article covers all of them. Content, whether written or otherwise, is the most …
9 Creative Ways to Market a Business That’ll Earn You Customers
Marketers can get creative blocks sometimes and solopreneurs who are trying to handle their own marketing can get it often. We’ve all been there at some point and this article …
The Marketing Mix: Ultimate Guide to The 4Ps of Marketing
I’ve always been a firm believer that the two most important things that make a business successful are ethical marketing and sales. Marketing is simply placing a great product in …
Influencer Outreach Strategy: My BEST Advice!
If there’s one thing that can give you an edge in business, it’s having a great relationship with the right influencers. And that means you’ll need to craft a great …
How to Generate Effective Demand for Your SaaS Business
Software as a Service (SaaS) has seen exponential growth over the last two years and shows no signs of slowing down. While this phenomenal achievement is excellent for those involved …
Mars marketing chief: ‘It’s probably never been a more challenging and disruptive time to be a marketer’
This article was originally published by CNBC: http://ow.ly/XsRg30hMIgP Marketers are currently experiencing one of their toughest environments ever because of the multiple options for communicating with consumers, according to the chief …
SaaS Marketing Trends to Watch Out For
As renowned research and advisory firm, Gartner earlier predicted, the past few years proved to be a blast for the Software as a Service (SaaS) industry. And the industry will …
What KPI to Measure? The 3 Most Important KPIs You Should Be Tracking
In digital advertising, there are many marketing KPIs (key performance indicators) to track, and they’re all important in their own way. They help us stay on track and follow through …
Where to Market Your Small Business in a Digital Age
On a large-scale, some companies are still doing the same old things when it comes to marketing. And that’s because change is often a slow process for organizations. The problem …
Picking The Right Online Marketing Strategies for Small Business
Klaris from RingCentral submitted this entry. The author’s views are entirely his or her own and may not reflect the views of Tech Help Canada. There are a lot of …
Leveraging Business Text Messaging to Boost Customer Interactions
Klaris from RingCentral submitted this entry. The author’s views are entirely his or her own and may not reflect the views of Tech Help Canada. Here are some great ways to …
Top 3 Online Marketing Strategies and How to Use Them
Traffic is the number one constant in business that is needed to drive up revenues. In digital marketing, qualified traffic is even more important. What can get even more confusing …
A List of Strategies For Creating Your Online Marketing Plan
Have you been thinking about starting an online business? Or perhaps you already have an existing store and are wondering about how to sell your products online. In any case, …
Online Marketing Goals or Marketing Campaign Objectives
Regardless of the size of your business, you should always know about the latest marketing strategies. With the Internet taking over the business world, it only makes sense that you …
Why Your Small Business Website Isn’t Bringing In Leads (And How To Fix It)
A lot of small business owners look at their website and think, “It’s online, it looks decent, why isn’t it doing anything?” Most of the time, the problem isn’t one …
5 Online Marketing Strategies You’ll Ever Need As An Entrepreneur
Entrepreneurs and marketers are finally realizing that good content can mean big results when strategically incorporated into a sound online marketing strategy. Much of that has to do with the …
An Inbound Marketing B2B Guide With Practical Tips
Many marketers in the B2B sector are shifting their focus from outbound marketing (a traditional form of marketing) to inbound marketing. While both techniques are effective, inbound marketing offers greater …
The Inbound Marketing Definition And How to Attract Consumers With It
Have you heard whispers about inbound marketing and want to know exactly what it is, as well as why so many people are jumping on this bandwagon? well, here’s everything …
How Color Influences Decisions That We Make
Color psychology is a study of how color influences decisions. Color influences your perceptions in a subtle way. You won’t notice it happening but colors can influence what you buy, the …
SEO vs Traditional Advertising: The Core Differences Between Them
The advertising industry has changed in terms of how companies market themselves. These changes have been inevitable because more ways have been devised to market services and products. This has caused …