Your online presence is often the first and sometimes only chance to make a powerful impact. And a professional headshot is among the most essential elements. However, professional photoshoots cost …
Taking charge of your professional growth is critical. A career development plan (or professional development plan) is a document that outlines the steps needed to advance in your career and …
Simplifying communication in business is important, especially when delivering complex ideas. So today’s focus is on exploring strategies and tactics to simplify communication so your audience understands the material or …
Entrepreneurs seem to grow their businesses effortlessly. So what sets them apart from other people? What does it take to have an entrepreneurial mindset? They are different traits, habits, thoughts, …
Entrepreneurs or small businesses are familiar with facing challenges. They are no strangers to dealing with uncertainty and managing risks. Most understand that you must embrace the unknown sometimes. It’s …
Feeling stuck, uninspired, or just down? There’s nothing quite like the weight of running a business to bring about down moments. I’ve had slumps more times than I care to …
Is your content falling flat, failing to impact the audience how you want? Or maybe you want some ideas to help you generate better content. Whatever the goal, these writing …
Two terms often create confusion in personal and professional development: coaching and counseling. While these services share similarities, they are different, and understanding the differences is crucial for anyone seeking …
Are you looking for low-cost small business marketing strategies that work? Then you’ve come to the right place! Small businesses often lack the resources required to develop great marketing campaigns. …
Content marketing benefits are becoming increasingly apparent to businesses. Content marketing attracts customers by driving traffic to your website (or business) and is one of the most practical and effective …
Developing critical thinking skills is essential in personal and professional dealings. Critical thinking helps individuals navigate challenges, solve problems, and communicate effectively, leading to better outcomes in various aspects of …
Audience engagement is challenging, whether in public speaking or content marketing. Marketers, event hosts, presenters, teachers, etc., know that communication can break down without audience engagement, making it unlikely to …
AI writing assistants are growing in popularity and capabilities fast. Today it’s crucial for writers, marketers, freelancers, and entrepreneurs to use these tools to boost productivity because there’s so much …
Why is the Canadian dollar so low or dropping? Currency value plays a crucial role in the global economy, influencing trade, investments, and the overall financial well-being of nations. Therefore, …
The Google Chrome browser is a double-edged sword, offering unparalleled browsing capabilities while notorious for its resource-hogging tendencies. Fortunately, introducing the Memory Saver feature enables Chrome to maintain optimal performance …
Staying informed and continuously learning is vital in business. Reading is one of the most effective ways for business owners, executives, and other professionals to stay ahead of the curve …
Have you ever been stuck in a rut, feeling like your creativity has dried up? Do you feel constrained and boxed in by corporate rules that inhibit the flow of …
Learn how to market yourself. At its core, marketing is about spreading ideas and building trust with the intended audience. But many professionals find it tough to do. Not everyone’s …
Learn how to create a sitemap for a website manually. A sitemap is a map of the website structure designed to help search engine crawlers find and index content more …
Generative AI became a widely-used technology with the emergence of ChatGPT3 last year. Today ChatGPT has over 100 million users, prompting many companies to integrate generative AI to remain competitive. So …
Good content creation takes time. That’s why most people find it challenging, especially with many things competing for peoples’ attention today. So you’re not alone if you want to know …
You probably know of TikTok, an app that allows users to create and share short videos with music or sounds – particularly popular among the younger generation for entertainment. But …
Are you ready for a business number registration? If the answer is “yes,” this post will show you how to register a business and cover the types of business structures …
Most businesspeople know what delegation is, but few use it enough. Yet, delegation in business is a critical skill for any leader. It involves assigning tasks and responsibilities to other …
Business listing sites can help companies gain exposure on the web. But local companies, in particular, can win big when they list on the right website directories. You see, what …
Write better content and improve rankings with some simple SEO copywriting tips. If you’re a business owner or marketing professional, you know having well-written content on your website is vital. …
As a business, staying secure is of paramount importance. Virtual Private Networks (VPNs) and proxies are two popular tools for enhancing online security and privacy. So you may be wondering …
Small business owners or entrepreneurs need business motivation daily. That’s because it’s essential to stay motivated and inspired. And one way to do so is by reflecting on powerful wisdom …
Small business owners know that hiring employees is one of the most important things they can do to ensure the success of their businesses. But it can be tough to …
Many of us strive for perfectionism, but in the business world, it can hinder progress. When business leaders work on a project, they often know there’s room for improvement and …
SEO is one of the most important aspects of online marketing. But it can be challenging to achieve good SEO results without doing the right things. More specifically, you can …
Do you need some guidance for your welcome email sequence? If so, you came to the right place. Business owners tend to either love or hate email marketing, and there’s …
Visual assets (such as images) have long been used for aesthetic and decorative purposes on the web. They are a fundamental element of website design and are used lavishly to …
Do a Google search, and it’s easy to find plenty of articles or videos about businesses that make money right away. Many content producers make it seem oh-so-easy to start …
Even though we often use digital branding and digital marketing interchangeably, these two terms are not synonymous. Digital marketing focuses on conversions, while online branding is all about delivering valuable …
Ever had a potential customer request an SEO proposal before ever getting on a call? SEO Proposals take time to create, but they are a critical sales asset because a …
Maybe you dream of becoming your own boss and exiting the 9-to-5 grind. Perhaps, you wish to change your family tree by embarking on a wealth-building journey. Whatever the reason …
When optimizing websites, many SEO novices make the mistake of assuming everything is absolute. However, nothing is ever absolute with SEO. We have to consider all the variables and make …
One of the mistakes people make is assuming that every successful person must have done something out of the ordinary. While that might be true in some cases, it’s rarely …
It’s the early 21st century, where technological innovations happen very frequently, so most people think every business has a website. But that’s not the case, and even for those with …
Did you know small & medium businesses make up 99.8% of all businesses in Canada? If you’re launching a new online business, chances are you’ll be far too busy competing …
How are you coping in the current business environment? And what is your focus? For some businesses, it’s all about scaling. Others are simply trying to survive or need to …
Are you trying to increase subscribers and boost sales? Persuading people to share their contacts is tough, but using the right lead magnets, you can make it easier and get …
Generally, SEOs have long suspected that Google uses sitewide signals to rank individual pages on websites. So it was nice to see some tweets from John Mueller, Search Advocate at …
The massively transformative purpose, also known as massive transformative purpose or MTP for short, is something I came across by accident. A while back, a client wanted to improve the …
You have finally opened your online business and ventured into the endless possibilities of eCommerce. The days you spent thinking of the best product to sell, how to market it, …
Conscious marketing aims to bring authenticity and human goodness back into marketing. Depending on who’s asked, people who practice the idea generally think about current marketing (digital or traditional) slightly …
New companies need to invest in what matters most, and web copy is one of those things. However, not all companies can hire a copywriter right out the gate. And …
This article is from a guest author and may not reflect the views of Tech Help Canada. Are you having jitters on your first post online, or are you worried …
The following is a contributed post and may not reflect the views of Tech Help Canada. Do you feel that your copywriting does not hit the marks it should? You …
Much has changed in the legal world since the pandemic – while the laws may have stayed the same, how lawyers operate and find clients has drastically shifted from previous …
1. What is this Small Business Blog about?
Our blog supports the growth of businesses by offering valuable insights into entrepreneurship, digital marketing, and technology. Whether you're starting out or scaling up, we provide actionable advice to help you succeed.
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